Real Estate

Every area of the real estate world requires knowledge and attention to detail, and putting a home up for sale is just one example. At Rockport Properties, Inc., we’ll help you list and sell your home with an excellent marketing and sales plan.

Those who don’t employ the services of an experienced real estate agent like ours will often make several common mistakes during a house sale, some of which can be serious and torpedo the sale of the home. Let’s look at some of these mistakes, and how to avoid them.

Skipping Preparation

Once you’ve decided to sell, it’s common for many people to try and get the home to market as soon as possible. At the same time, you have to make sure you spend the necessary time preparing it for sale. You can only make one first impression, and this can absolutely translate to a dollar value in today’s competitive market. A few areas to look at here include:

  • Cleaning and decluttering to make your home appear appealing to buyers
  • Repair and upgrade, including cosmetic issues that might be red flags
  • Stage: This could range from basic rearrangement of current furnishings to editing, adding or removing accessories to create a great staging
  • Photos: Take great photographs, as these will be vital for your marketing plan

Lingering for Showings

As a hands-on seller, you want to be part of every bit of the selling process… but there are some you probably shouldn’t be. It’s almost never a good idea to stay around during showings or open houses, for instance – buyers may feel like they’re intruding on your home, and they can struggle to imagine themselves living there. They may feel rushed or pressured, and may not express their true feelings about the home.

Pricing Too High

Pricing is likely your most important overall decision, and it can dictate your success. Overpricing can lead to your house sitting on the market for a longer period of time, which is always a negative for prospective buyers. It can be tough to view your property without bias, so consider consulting similar listings in the area and speaking to a pro about your pricing ideas.

No Professionals

Finally, the biggest mistake many people make when selling a home is failing to work with an experienced real estate company. This is where you’ll find the experience, support and know-how to handle any issues that may arise, from preparation and pricing to marketing and showing the property.

Want to learn more about the pitfalls to avoid when selling a home, or interested in any of our homes for sale? Speak to the brokers at Rockport Properties, Inc. today.

Posted by Mark Uhr on

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